LinkedIn’s New Focused Inbox Surfaces More Pertinent Messages

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LinkedIn is updating its messaging experience with a new ‘Focused Inbox,’ which aims to cut down on spam and surface area more appropriate messages.

The next time you login to LinkedIn and open your inbox you’ll see a notification inviting you to “Try Focused Inbox.”

Credit: LinkedIn

Clicking on the button revealed above will automatically filter your messages into 2 tabs.

Focused Inbox utilizes AI to determine essential messages, which it filters into the ‘Focused’ tab while the rest are sent to the ‘Other’ tab.

Considering there’s an AI component included it might take time for LinkedIn to learn your inbox choices.

You’ll have the choice to move messages in between tabs, or revert back to the traditional messaging experience if you don’t delight in the Focused Inbox.

LinkedIn is making this modification in uptick in direct messaging, which the business says is up 20% compared to last year.

In an e-mail, a LinkedIn representative states:

“This function is the most recent in a series of enhancements we have actually made to assist members have more productive conversations and connect to chances through LinkedIn messaging. With conversations up almost 20 percent because in 2015, we’re seeing more experts on LinkedIn are relying on messaging to connect and engage with each other.”

LinkedIn’s Focused Inbox is now offered worldwide to all users.

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